Visibility
Staff and partners from all roles and expertise can now see what was once hidden—no site visit needed.
Delivering essential asset insights to accelerate decisions for maximum impact at the lowest cost.
Just-in-time digital twins for enhanced coordination of action.
Our Promise
Just-in-time digital twins for enhanced coordination of action.
Our Promise
Established by experts in technology solutions and transformational business practices, Trace Intercept addresses the core challenge of bringing transparency to asset condition, performance and longevity via just-in-time digital twins.
Industries that benefit from this type of asset management include utilities and city infrastructure. We help these organisations prioritize and act on preventive maintenance faster and more efficiently.
Our focus is on driving measurable business outcomes.
Just-in-time Digital Twins: Bringing Transparency to Infrastructure Assets
From field visits to a shared, value-generating 3D Reality Model of the asset and its context in days.
Collaborative, interactive, immersive 3D review, assessment and action-planning by Ops management, engineers, inspectors, and safety staff.
Make defensible decisions quickly, with the ability to bring the asset into governance conversations.
No more costly lidar, manual measurement, or hard-to-read notes. Affordable high quality video cameras enable frequent, easy updates.
Contact us for tailored solutions and expert guidance
Data captured by your staff or service providers go into a secure critical infrastructure certified Cloud for processing and analysis.
Our proprietary pipeline transforms raw data into high-resolution, navigable, AI-ready 3D experiences that expose the true condition of an asset for expert assessment and triage.
Your team securely view, co-navigate and annotate 3d experiences and other outputs through their web browsers, evaluating and assessing book value and investment requirements, with the ability to action immediate repairs.
Staff and partners from all roles and expertise can now see what was once hidden—no site visit needed.
Contextualize asset condition and performance data, with capacity to bring the virtual asset into Investment Governance meetings.
Facilitate collaborative assessments and rapid decisions on critical issues, interventions, investment planning, asset valuation.
Tailored to your needs, priorities and environment
Establish TRACE environment
Enable APIs to your data repositories, systems of record
Capture initial site and asset data, train staff to collect
Establish and implement coordination design
Mobilise new practices.
Chris is a seasoned leader with over 20 years of experience in digital innovation and business transformation. As CEO of Trace Intercept Ltd., he focuses on developing just-in-time digital twins oriented to enhancing infrastructure management. Through VISION Consulting, he has led projects in the water utilities sector, driving operational efficiency through innovative practices that significantly reduced costs and improved performance. Previously he led GeoSim Cities Inc., which specialises in developing large-scale digital twins of transportation and civic infrastructure. Chris brings a strong background in digital operations across sectors such as national security, public safety, and transportation.
Ian is an accomplished professional with over 30 years of experience in driving operational excellence across a wide range of industries. His career includes roles in industry, management consulting for both SMEs and Fortune 500 companies, and over 15 years of entrepreneurship, where he has introduced innovative solutions to complex challenges. Ian is passionate about enhancing business performance by leveraging new innovations and methodologies to empower teams and individuals. He focuses on delivering practical results that drive growth, increase trust, and build new capabilities. His experience spans sectors such as manufacturing, IT, financial services, telecommunications, legal, utilities, construction, and recruitment.
Richard Flinn is a former consulting partner at Deloitte UK, specializing in strategy and business performance improvement through behavioral change. Prior to Deloitte, he was a Director at VISION Consulting UK, where he led the Business Performance Breakthrough Practice based on Commitment-Based Design methodology. His work focused on designing sales and service propositions, validating them with customers, and aligning business operations to deliver on those promises. Richard has worked extensively with UK gas and water utilities to improve productivity, achieving an 80% increase for repair teams and a 50% boost for emergency call-out teams.
With a strong background in technical architecture gained at IBM and Rational, Michael spends his time projecting scenarios for decarbonization 40-80 years into the future, and assisting executives, Boards and investors to pick wisely today. Whether it's adapting infrastructure, refueling aviation, grid storage, vehicle-to-grid, or hydrogen demand, his work is based on fundamentals of physics, economics and human nature, and informed by the decarbonization requirements and innovations of multiple domains. His technology and business strategy and leadership positions in North America, Asia and Latin America enhance his global point of view. He publishes regularly in multiple outlets on innovation, business, technology and policy.
David serves as Chief Technology Officer at Trace Intercept. He began his career in the early 1990s at the BBC, where he played a key role in developing groundbreaking computer graphics systems for BBC World Service and BBC News, including the first real-time virtual set and election coverage graphics. With a BSc in Optical Physics and Computer Graphics, David went on to found a startup that automated TV transmission, which was later acquired by Discreet Logic. He has held several CTO positions, notably designing the largest law enforcement data-sharing network in the US. More recently, David founded a wireless VR headset startup and has focused on advancing AI, immersive technologies, and perceptual systems.
Karl is a Chartered Environmentalist with over 30 years of international experience spanning utilities, industrial, construction, oil and gas, and waste management sectors. He has successfully led circular economy projects, including the commercial development and sale of a clean energy project to a major UK fuel company. Karl has held director-level roles in leading UK environmental firms, focusing on waste value recovery and innovative solutions. He also served as an Industrial Founding Partner of Envirolink Northwest’s R&D Network and is a member of the UK’s Jet Zero Council, contributing to Sustainable Aviation Fuel production.
Last update: October 14, 2025
Trace Intercept provides an enterprise-grade 3D reality asset collaboration platform designed for organizations requiring reality-based understanding of their diverse assets. The Trace Intercept Android app enables field teams to capture 360° images and drone imagery using consumer devices (Insta360 cameras and DJI drones) and seamlessly integrate them into the Trace Intercept SaaS platform. This Privacy Policy explains how we collect, use, store, and protect information when you use the Trace Intercept Android application.
2.1 Photos and Images
**What**: 360° photos captured from Insta360 cameras and images transferred from DJI drones via WiFi
**How**: Captured through the app's camera control interface
**Storage**: Initially stored locally on your Android device, then uploaded to your organization's segregated data store within the Trace Intercept SaaS platform
**Purpose**: To enable enterprise asset documentation, collaboration, and management workflows
2.2 Network Connectivity Information
**What**: WiFi and internet connection status
**How**: Monitored automatically by the app
**Storage**: Not stored or transmitted; used only for real-time functionality
**Purpose**: To manage connections to cameras/drones and coordinate uploads to the cloud platform
2.3 Device Information
**What**: Android version, device model (for compatibility)
**How**: Collected automatically when the app runs
**Storage**: Not persistently stored; used transiently for functionality
**Purpose**: To ensure proper camera connectivity and app performance
2.4 Information We DO NOT Collect
We do **not** collect:
- Personal names, email addresses, or phone numbers
- Precise location data (GPS coordinates)
- Contacts, calendar, or other personal information
- Usage analytics or behavioral tracking data
- Advertising identifiers
We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent. We use personal information collected via our Website for a variety of business purposes described below. We use the information we collect or receive:
4.1 Customer-Segregated Storage - All photos and images are uploaded to **your organization's segregated data store** within the Trace Intercept SaaS platform - Data is logically separated from other customers using **multi-tenant architecture** - Your organization's data is **not accessible** to other Trace Intercept customers - Access is controlled by your enterprise administrator using **Microsoft ENTRA** (formerly Azure Active Directory) 4.2 No Third-Party Sharing We do **not** share, sell, or transfer your photos or images to: - Advertisers or marketing companies - Data brokers or analytics platforms - Social media networks - Any third party outside your organization's authorized users 4.3 Service Infrastructure - Photos are stored on **Microsoft Azure** cloud infrastructure - Microsoft acts as a service provider and does not access your content - All data transmission and storage complies with enterprise security standards 4.4 Legal Requirements We may disclose information only if required by law, such as: - Valid court orders or subpoenas - Legal processes requiring disclosure - Protection of Trace Intercept's legal rights In such cases, we will notify your organization unless legally prohibited.
5.1 Encryption **In Transit**: All data transmitted between the app and Trace Intercept SaaS uses **HTTPS/TLS encryption** **At Rest**: Photos stored on your Android device are protected by Android's file system encryption **In Cloud**: Photos in Trace Intercept SaaS are encrypted using Microsoft Azure's encryption standards 5.2 Access Controls - Access to your organization's data is controlled via **Microsoft ENTRA** identity management - Role-based access control (RBAC) ensures only authorized personnel can view your organization's photos - Multi-factor authentication (MFA) can be enforced by your enterprise administrator 5.3 Infrastructure Security - Hosted on **Microsoft Azure** with industry-leading security certifications (SOC 2, ISO 27001, etc.) - Regular security audits and vulnerability assessments - Network isolation and firewall protection 5.4 Data Isolation - **Multi-tenant architecture** with logical data segregation per customer - Your organization's photos are not accessible to other Trace Intercept customers - Database-level isolation prevents cross-customer data leakage
6.1 Local Device Storage - Photos are stored on your Android tablet until uploaded to the Trace Intercept SaaS platform - You can delete local photos at any time through the app or by uninstalling the app - Uninstalling the app removes all locally stored photos 6.2 Cloud Storage Retention - Photos uploaded to Trace Intercept SaaS are retained according to your organization's data retention policy - Your enterprise administrator controls retention periods and deletion schedules - Contact your enterprise administrator to request deletion of cloud-stored photos 6.3 Account Closure - If your organization terminates its Trace Intercept subscription, data retention follows your enterprise agreement terms - Typically, data is retained for a grace period (e.g., 30-90 days) to allow data export, then permanently deleted
7.1 Access and Control **Access**: Request access to your photos through your enterprise administrator **Deletion**: Delete local photos on your device at any time; request cloud deletion through your administrator **Export**: Request data export through your enterprise administrator **Correction**: Update or correct photo metadata through the Trace Intercept web interface 7.2 Enterprise Administrator Control - Your organization's IT administrator has primary control over your enterprise data - Administrators can manage user access, retention policies, and data exports - Contact your administrator for data access requests related to cloud-stored photos 7.3 App Permissions You can control app permissions through your Android device settings: **Camera**: Required for camera connectivity (can be revoked; app won't function without it) **Storage**: Required to save photos locally **Network**: Required to upload photos and load the web interface
The Trace Intercept Android app is designed exclusively for enterprise and business use. It is **not intended for use by individuals under 13 years of age**. We do not knowingly collect personal information from children. If you believe a child under 13 has used the app, please contact us immediately at support@traceintercept.ai.
9.1 Data Location - Trace Intercept SaaS is hosted on **Microsoft Azure** data centers - Your organization's data is stored in Azure regions as specified in your enterprise agreement - Data may be transferred internationally depending on your Azure region selection 9.2 Compliance - Data transfers comply with applicable regulations (GDPR, CCPA, etc.) - Microsoft Azure maintains compliance certifications for international data protection standards - Customer-segregated architecture ensures data sovereignty requirements can be met
f you are a California resident using this app through your employer, you may have certain rights under the California Consumer Privacy Act (CCPA): **Right to Know**: Request information about data collection and use **Right to Delete**: Request deletion of your personal information **Right to Opt-Out**: We do not sell personal information, so opt-out does not apply **Right to Non-Discrimination**: We do not discriminate based on privacy rights exercise **Note**: Since this app is designed for enterprise use, your employer (the enterprise customer) may be the "business" under CCPA, and Trace Intercept may be a "service provider." Please consult your employer's privacy policy for complete information.
If you are in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR): **Right of Access**: Request a copy of your personal data **Right to Rectification**: Request correction of inaccurate data **Right to Erasure**: Request deletion of your data ("right to be forgotten") **Right to Restriction**: Request limitation of data processing **Right to Data Portability**: Request data in a machine-readable format **Right to Object**: Object to certain types of processing **Legal Basis for Processing**: We process your data based on: - **Legitimate Interests**: Providing enterprise asset management services - **Contractual Necessity**: Fulfilling services under your organization's enterprise agreement To exercise these rights, contact your enterprise administrator or reach out to support@traceintercept.ai.
We may update this Privacy Policy from time to time to reflect: - Changes in our data practices - New features or functionality - Legal or regulatory requirements - Industry best practices **Notification**: When we make material changes, we will: - Update the "Last Updated" date at the top of this policy - Notify enterprise administrators via email - Post a notice in the Trace Intercept web interface (if applicable) **Your Continued Use**: Continued use of the app after changes constitutes acceptance of the updated policy.
### 13.1 Microsoft Azure The Trace Intercept SaaS platform uses Microsoft Azure for cloud infrastructure: **Purpose**: Cloud storage, compute, and security services **Data Processed**: Photos, images, and associated metadata **Privacy Policy**: https://privacy.microsoft.com/en-us/privacystatement **Security Standards**: SOC 2, ISO 27001, GDPR-compliant ### 13.2 Camera and Drone Manufacturers The app connects to Insta360 cameras and DJI drones via WiFi: **Direct Connection**: Communication is direct between your device and camera/drone **No Data Sharing**: Trace Intercept does not share data with camera/drone manufacturers **Manufacturer Policies**: Refer to Insta360 and DJI privacy policies for their device-level data practices
Your enterprise administrator is responsible for: - Managing user access and permissions within your organization - Configuring data retention and deletion policies - Ensuring compliance with your organization's internal policies - Handling data access requests from authorized users - Training users on appropriate use of the app and platform If you have questions about your organization's data practices, contact your IT administrator.
For Privacy Questions or Data Requests **Email**: support@traceintercept.ai **Website**: https://traceintercept.ai **Subject Line**: "Privacy Policy Inquiry - Android App" For Enterprise Account Management Contact your organization's Trace Intercept administrator or account manager. Response Time We aim to respond to privacy inquiries within **10 business days**. For urgent matters, please indicate "Urgent" in the subject line.
This Privacy Policy is governed by the laws of **United Kingdom**, without regard to conflict of law principles. Disputes related to this policy will be subject to the exclusive jurisdiction of the courts in Belfast, United Kingdom, unless otherwise specified in your enterprise agreement.
For organizations requiring a designated Data Protection Officer under GDPR or other regulations: **DPO Contact**: dpo@traceintercept.ai **Subject Line**: "DPO Inquiry - [Your Organization Name]"
| **What We Collect** | **How We Use It** | **How We Protect It** | |---------------------|-------------------|----------------------| | Photos from cameras/drones | Enterprise asset management workflows | HTTPS encryption, Azure security, MS ENTRA access control | | Network status | Real-time connection management | Not stored; used transiently | | Device info | App compatibility | Not persistently stored | | **What We DON'T Collect** | **No personal names, emails, location, analytics, or advertising data** | | **Key Points**: ✅ Customer-segregated cloud storage ✅ Multi-tenant architecture with data isolation ✅ Microsoft Azure hosting with enterprise security ✅ No third-party data sharing or selling ✅ No advertising or behavioral tracking ✅ Enterprise administrator controls access and retention ✅ GDPR and CCPA rights available